The Free Online Classified Ads Boom
Over the last decade, there has been a rise in the trend of buying and selling online in Pakistan. As technology gradually seeps into Pakistan, the mindset of the people is slowly changing from traditional ideas to more modern concepts. Physical shopping is slowly seeing a downfall and online shopping is gaining popularity. Because of this trend, there has been an upsurge in websites that post free classified ads in Pakistan.
Free classified advertisement websites are a win-win situation for both buyers and sellers as both can choose from among thousands of options, compare prices and condition of the items and then make their decision. These websites have managed to create a free platform for sellers to meet buyers and vice versa, resulting in thousands of options for Pakistani consumers.
There is a large market for second hand items in Pakistan, as people are always looking to buy cost efficient items in good condition. Earlier, the trend of looking for free classified ads in Pakistan was limited to newspapers only. However, with the advent of new websites dealing specifically with classified ads, the Pakistani audience is slowly moving to the internet for more options.
Examples of some of these websites include OLX, Pakwheels, Rozee among others. The ad posting process of these sites is fairly simple. In most cases, a user has to register an account, choose a category, upload images of their item and press "submit."
After their ad is submitted and approved, it then goes live on the website for thousands of viewers to see. The seller then waits for people to contact him/her regarding their ad. After communicating with potential purchasers, they choose the one they like most and meet them in their own time.
For buyers, the process is also very simple. People can browse multiple ads in various categories such as electronics, laptops, cell phones, clothes, toys, games, jewellery, jobs, real estate and much more. After browsing different ads, they contact the sellers and buy the item that fits their criteria.
Free classified advertisement sites are not only helping individuals, but also businesses. For example, companies can simply to go Rozee and hire resources for their business. Similarly, auto-mobile companies can post ads of their cars and find new customers every day.
According to experts, the classified advertisement market in Pakistan will continue to see growth over the next years. "The market in South East Asia is still in its infancy and will become a sizeable market in the next 5 to 10 years," said OLX CEO Fabrice Grinda.
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