Brandasy

Branding Blog

http://www.brandasy.com/

The intersection of all brands great,small and pure fantasy, brandasy delves into the intricacies of what makes a brand tickle the hearts and minds of the consumer.

It first dissects a brand from a consumer's point of view, registering his experience with the brand, good or bad, and then lunges into the analysis from a marketer's viewpoint, showing what's right or wrong with the brand offering tips along the way to get back on the branded track.

It explores how different brands in diverse industries are faring in the marketplace and what new brands can be created based solely on the psychographics and the desires of today's consumer.